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Groupon, Inc. [GRPN] took an upward turn with a change of -0.81%, trading at the price of $3.67 during the trading session on Thursday. The price movement in correlation with percentage of the mentioned increase can allow a valuable insight to investors. During the last trading session 5.97 million shares changed hands being bought and sold, while Groupon, Inc. shares have an average trading volume of 3.94M shares for that time period. GRPN monthly volatility recorded 3.45%, in the meanwhile having share price volatility for the week set at 3.90%. PS value for GRPN stocks is 0.77 with PB recorded at 6.12.

Groupon, Inc. [NASDAQ:GRPN]: Analyst Rating and Earnings

Stock market traders frequently keep their eyes on what Wall Street experts as it relates to a potential investment. For Groupon, Inc. [GRPN], the most recent analyst consensus recommendation available since its latest financial results for the quarter ending in December. On average, stock market experts give GRPN an Hold rating. Its stock price has been found in the range of 2.80 to 5.52. This is compared to its latest closing price of $3.70.

Wall Street analysts provide their ratings on a scale of 1 to 5, and the current average score for Groupon, Inc. [GRPN] is sitting at 2.79. This is compared to 1 month ago, when its average rating was 2.79.

For the quarter ending in Mar-19 Groupon, Inc. [GRPN] generated $0.58 billion in sales. That’s 4.63% higher than the average estimate of $0.55 billion as provided by Wall Street analysts. The three indicators above suggest that overall, this stock is demonstrating a mixed bag of positive appeal and some drawbacks, making it a somewhat risky investment that also has the potential to generate high ROI in the long run.

Keep your eyes peeled for the soon-to-be-published financial results of this company, which are expected to be made public on Fri 2 Aug (In 49 Days).

Fundamental Analysis of Groupon, Inc. [GRPN]

Now let’s turn to look at profitability: with a current Operating Margin for Groupon, Inc. [GRPN] sitting at +2.07 and its Gross Margin at +47.63, this company’s Net Margin is now -1.80%. These metrics indicate that this company is not generating as much profit, after accounting for expenses, compared to its market peers.

This company’s Return on Total Capital is 9.93, and its Return on Invested Capital has reached 7.30%. Its Return on Equity is -3.50, and its Return on Assets is -0.67. These metrics suggest that this Groupon, Inc. does a poor job of managing its assets, and likely won’t be able to provide successful business outcomes for its investors in the near term.

Turning to investigate this organization’s capital structure, Groupon, Inc. [GRPN] has generated a Total Debt to Total Equity ratio of 60.68. Similarly, its Total Debt to Total Capital is 37.77, while its Total Debt to Total Assets stands at 14.09. Looking toward the future, this publicly-traded company’s Long-Term Debt to Equity is 56.17, and its Long-Term Debt to Total Capital is 34.96. This company has a healthy balance between its debt and its current holdings, suggesting it is a reliable investment due to its ability to leverage debt in an efficient way.

What about valuation? This company’s Enterprise Value to EBITDA is 8.17 and its Total Debt to EBITDA Value is 1.36. The Enterprise Value to Sales for this firm is now 0.54, and its Total Debt to Enterprise Value stands at 0.19. Groupon, Inc. [GRPN] has a Price to Book Ratio of 4.78, a Price to Cash Flow Ratio of 9.50.

Shifting the focus to workforce efficiency, Groupon, Inc. [GRPN] earns $400,965 for each employee under its payroll. Similarly, this company’s Receivables Turnover is 27.58 and its Total Asset Turnover is 1.59. This publicly-traded organization’s liquidity data is also interesting: its Quick Ratio is 1.01 and its Current Ratio is 1.04. This company, considering these metrics, has a healthy ratio between its short-term liquid assets and its short-term liabilities, making it a less risky investment.

Groupon, Inc. [GRPN] has 544.05M shares outstanding, amounting to a total market cap of $2.00B. Its stock price has been found in the range of 2.80 to 5.52. At its current price, it has moved down by -33.50% from its 52-week high, and it has moved up 31.07% from its 52-week low.

This stock’s Beta value is currently 1.31, which indicates that it is 3.90% more volatile that the wider market. This stock’s Relative Strength Index (RSI) is at 56.10. This RSI score is good, suggesting this stock is neither overbought or oversold.

Conclusion: Is Groupon, Inc. [GRPN] a Reliable Buy?

Shares of Groupon, Inc. [GRPN], on the whole, present investors with both positive and negative signals. Wall Street analysts have mixed reviews when it comes to the 12-month price outlook, and this company’s financials show a combination of strengths and weaknesses. Based on the price performance, this investment is somewhat risky while presenting reasonable potential for ROI.